Rizqi Adnamazida

A Sophisticated Device

Nowadays, mobile phone is not a new gadget anymore for everyone. They use it to keep in touch with other people who are far away from them. As time goes by, the brands of mobile phones offer many kinds of features on the mobile phones. Mobile phones are not only use to communicate, but also for a life style. Let’s say, in Indonesia there are some brands of mobile phones that always try to produce the best gadget, for example Nokia and Sony Ericsson. Both of them compete to get customer’s attention by creating the newest features on each mobile phone. Almost of all their products have similarities on its features, but they also have differences that make Nokia becomes more popular in Indonesia than Sony Ericsson.

The similarities of Nokia and Sony Ericsson’s features are on camera and video features, music player and speaker features, and internet connection features. Nokia has the N-series and Sony Ericsson has the C-series for camera and video mobile phones. Each of the N-series and the C-series has two megapixels camera at minimum. Second similarity is about music player and speaker, Nokia has the XpressMusic-series and Sony Ericsson has W-series to the customers who need the particular phone for playing the music. In addition, those mobile phones series have special content on the music player and clearer sound effect compared to the ordinary mobile phones. The last is internet connection features, similar to Sony Ericsson that offers the T-series, Nokia provides E-series which include 3G, video call, e-mail, wifi, and browser menus. Every mobile phone has unique quality, and both Nokia and Sony Ericsson have already produced it to the consumers.

Besides those similarities, Nokia and Sony Ericsson also have differences. The majority of Nokia is cheaper than Sony Ericsson though they serve same features on the mobile phones. Firstly, people could enjoy the XpressMusic-series from Nokia by spending a million rupiahs. However, people need more hundred rupiahs to have the W-series from Sony Ericsson. Afterward, unlike to the N-series from Nokia, Sony Ericsson costs higher price for the C-series which have special features on camera and video mobile phones. Then, having advanced mobile phones with internet connection is more inexpensive if people choose to buy Nokia E-series rather than Sony Ericsson T-series. After all, Nokia and Sony Ericsson have the same virtue things, but Nokia sells it with the lower price than Sony Ericsson does.

Another difference between Nokia and Sony Ericsson is about customer’s demand fulfillment. Nokia is inclined to give everything that the customers want. The beginning is started when Sony Ericsson released the W-series for mobile phones which has special content for playing the music, Nokia followed to launch the XpressMusic-series quickly. It continued when Sony Ericsson introduced the C-series at the market, then Nokia published the N-series. Subsequently, Sony Ericsson got stuck with the W-series and the C-series, and Nokia produced the fresh product that was the E-series. The E-series gives complete contents of internet connection features, because people these days are driven crazy by the high technology. In the end, Sony Ericsson finally released the T-series but the features were not really as good as the E-series.

Eventually, Nokia and Sony Ericsson are great brands of mobile phones, and having a sophisticated device from Nokia or Sony Ericsson product gives special satisfaction for every single person. It is important to decide whether the device itself useful for the user or not, and also the cost of mobile phones. By collecting information about the devices, most of Indonesian prefer to buy Nokia than Sony Ericsson. Nokia has more popularity in Indonesia because it offers many features with lower price and it always tries to fulfill the customer’s demand as fast as possible.